Small Batch Systems
Batch 01 · Email & Retention Kit

The 8 Klaviyo flows your store is missing.

Built in one weekend, in your brand's voice. A practical kit for small Shopify brands: flow blueprints, an AI copy system and ready-to-use email designs. Stop building emails from scratch, and skip the agency.

Free. Takes 10 minutes. You'll also join the waitlist for the full kit.

See what's inside
  • 8 flows
  • PDF + prompts
  • Klaviyo only
  • Real client work
Free · Flow Gap Check

Find your gaps in 10 minutes.

12 yes-or-no questions show which flows your store has, which are missing, and what to build first. Includes the full Abandoned checkout blueprint, free.

  1. Q 01 / 12

    Do new subscribers get a welcome series of at least 3 emails?

  2. Q 04 / 12

    Does your checkout flow stop for anyone who has already ordered?

  3. Q 12 / 12

    Do you stop emailing subscribers who haven't engaged in 90+ days?

Get the free Flow Gap Check
Flow Gap CheckSample result

Your score

7/12

Missing flows · 3

  • Post-purchaseBuild 1st
  • Browse abandonmentBuild 2nd
  • SunsetBuild 3rd
The problem

Email is the channel you own. Most small stores barely use it.

  1. You have Klaviyo, but only a welcome email.

    Most flows were never set up, or still run on default templates.

  2. AI writes, but it doesn't sound like you.

    Generic prompts give generic emails that your customers skip.

  3. One email takes an afternoon.

    Without a designer, building and uploading a single email eats hours.

Before / after

The same email, before and after.

Default template
The same 48-hour offer email in a plain default template: grey, generic, no hierarchy, a basic button.
Built with the kit
The same email designed with the kit: branded header, the headline “Your 48-hour offer”, a discount code box, a product block and a strong button.

Same Klaviyo account. Same images. Designed with the kit's AI design module in minutes, not an afternoon.

Contents · 6 modules

Six modules. One weekend.

Contents

Batch 01 · Email & Retention Kit

  1. 01

    Diagnose

    Run the Flow Gap Check: see which flows you have, which are missing, and what to build first.

    You get: Flow Gap Check (PDF) + build-order guide

  2. 02

    Brand voice

    Build a one-page Brand Voice Brief with AI, from your website, product pages and reviews.

    You get: Brand Voice Brief template + brief-builder prompt

  3. 03

    Flow blueprints

    Triggers, filters, splits and timing for all 8 core flows, explained step by step.

    You get: 8 flow blueprints (PDF) + flow map (Google Sheet)

  4. 04

    AI copy system

    Ready-made prompts for every email type that always write in your brand's voice.

    You get: AI project instructions + a prompt for every email type (TXT)

  5. 05

    AI email design

    A branded template and prompts that turn your copy and the images already in Klaviyo into finished emails.

    You get: Brand Style Brief + template and design prompts (TXT)

  6. 06

    Launch & measure

    Set everything up in Klaviyo and know exactly what to check in your first 30 days.

    You get: Step-by-step setup guide + 30-day checklist

Format: PDF guide + Google Sheet + prompt files (TXT)For Klaviyo

8 flows · 1 customer journey

The 8 flows every small store needs

  1. 01 · Subscribe

    Welcome series

    Turn new subscribers into first-time buyers.

  2. 02 · Browse

    Browse abandonment

    Bring back visitors who viewed a product.

  3. 03 · Cart

    Abandoned cart

    Help shoppers finish what they added to cart.

  4. 04 · Checkout

    Abandoned checkout

    Recover checkouts that were started but not completed.

  5. 05 · Purchase

    Post-purchase

    Thank, educate and ask for a review, with separate paths for first-time and repeat buyers.

  6. 06 · Reorder

    Replenishment & cross-sell

    Remind customers when it's time to reorder, or suggest what goes with it.

  7. 07 · Lapse

    Winback

    Re-engage customers who haven't bought in a while.

  8. 08 · Inactive

    Sunset

    Clean out inactive subscribers to protect your deliverability.

Compare

What it takes to get these flows built.

  • Agency

    Cost
    $2,500–6,000 setup, often plus a monthly retainer
    What you get
    Done for you
    Who does the work
    The agency
  • Flow apps

    Cost
    Monthly subscription
    What you get
    Shows gaps, no strategy or copy
    Who does the work
    You, without a plan
  • AI tools, no system

    Cost
    ~$20/month
    What you get
    Generic copy, no structure
    Who does the work
    You, guessing
  • The kitBatch 01

    Cost
    One-time price, revealed at launch + an AI plan (Claude or ChatGPT)
    What you get
    Blueprints, AI copy and design system
    Who does the work
    You, with a proven plan

The kit works with the AI plan you already use. It gives it the structure, prompts and blueprints to produce on-brand flows.

Who it's for

Is this for you?

Built for you if

  • You run a small Shopify brand (1–10 people) and handle marketing yourself.
  • You use Klaviyo, free or paid, or plan to.
  • You sell your own products, and customers can buy again.
  • You'd rather learn the system than pay an agency every month.
  • You're about to launch and want your flows ready before you spend a cent on ads.

Not for you if

  • Your store isn't on Shopify.
  • You already have an agency or an in-house retention team.
  • You're looking for a done-for-you service.
  • You sell B2B or only on marketplaces.
One weekend

Diagnose. Build. Launch.

  1. Step 01 / 03Friday evening

    Diagnose

    Run the Flow Gap Check and fill in your brand voice and style briefs.

    Batch 01Email & Retention Kit
  2. Step 02 / 03Saturday

    Build

    Follow the blueprints and let the AI system write and design each email.

    Batch 01Email & Retention Kit
  3. Step 03 / 03Sunday

    Launch

    Import into Klaviyo, test on mobile, and switch your flows on.

    Batch 01Email & Retention Kit
Maker's note

Made by a retention team, not a guru

Small Batch Systems is run by a small e-commerce retention team: strategy, copy and email design under one roof. We've built Klaviyo programs for DTC brands in skincare, fashion, supplements, pet products and watersports gear. The kit is the process we use for client work, written down so you can run it yourself.

— The Small Batch Systems team

years in email and retention
9+
brands worked with
30+
flows built
250+

Worked withBrands in skincare, fashion, supplements, pet products and watersports gear.

FAQ

Questions, answered.

Anything else? Reply to any of our emails.

01Do I need to know how to code?

No. You copy prompts into Claude or ChatGPT and paste the result into Klaviyo. Every step is shown with screenshots.

02My store isn't live yet. Is it too early?

No, it's the best time. Set up at least the welcome series and abandoned checkout before launch, so the visitors your ads bring in are captured and followed up from day one.

03Which AI tool do I need?

The kit works with Claude or ChatGPT. A paid plan is recommended, because it handles longer emails and templates better.

04Does it work with Shopify Email or Omnisend?

The kit is built for Klaviyo only. The blueprints rely on Klaviyo features like conditional splits and Smart Sending.

05Will this increase my revenue?

We can't promise numbers. Results depend on your list, your products and your offer. What the kit gives you is the same flow structure agencies set up for their clients, built for your store and in your voice.

06How is the kit delivered?

As an instant download: a PDF guide, a Google Sheet with your flow map, and a ZIP file with all prompts as text files, ready to copy.

07What do I get for joining the waitlist?

The free Klaviyo Flow Gap Check right away, and the launch price when the kit opens in January 2027.

Batch 01 · Free to start

Start with the free Flow Gap Check.

Free. Takes 10 minutes. You'll also join the waitlist for the full kit.

Get the free Flow Gap Check